// Websites · Awning & Pergola Manufacturer
A site built on how the product looks in a real space
The product sells on how it looks in a real space, and the old site buried that behind stock layouts and slow pages.
- Project gallery
- Reference before contact
- Quote handoff on every page
- Mobile
- Where the traffic sits
Situation
Awnings, parasols, pergolas and outdoor furniture — a business where the product sells on how it looks installed.
Most enquiries still arrived by phone with no context about what the customer actually wanted.
Approach
The site was rebuilt around the photography, opening on a full-bleed installation shot.
The catalogue splits into the five things people actually search for — awnings, parasols, pergolas, furniture and cushions — each with its own visual entry point.
Projects got their own gallery so a prospect can see comparable work before making contact, with a floating WhatsApp handoff on every page.
Result
The site reads as a premium manufacturer rather than a local workshop.
It loads fast on mobile where most traffic sits, and the sales team opens conversations with someone who has already seen the range.
Technology
Planning something similar?
Let’s pin down scope and timeline together.