// SaaS & platforms · Multi-Store Retail Brand
Adding a fourth store stopped costing what running three did
Different domains, different platforms, sometimes different markets — and the same catalogue maintained several times.
- Centralised
- Product, price and stock
- Exceptions
- Per-store override
- Scheduled
- Change propagation
Situation
A brand running several storefronts ends up maintaining the same catalogue several times.
Every price change is repeated work, and every repetition is a chance for the stores to disagree with each other.
Approach
One catalogue is authoritative and the system pushes from it.
Product data, pricing and stock live centrally; each connected store receives what applies to it.
Per-store overrides exist where genuinely needed rather than as the default, and changes propagate on a schedule instead of waiting for someone to remember.
Result
The point of the build is not the dashboard.
It is that the operational cost of adding a fourth store stopped being the same as the cost of running the first three.
Technology
Planning something similar?
Let’s pin down scope and timeline together.